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BI / Monitoring / Logging Tools

Business intelligence (BI) is a process that converts raw data into informed actions. It collects, structures, visualizes, and analyzes information that a company already has in order to give stakeholders, executives, and team leaders the ability to make better decisions faster. It can be used to support a wide range of business decisions, from long-term planning to day-to-day operational details. On a strategic level, a company’s positioning, pricing, priorities, and product roadmap can all benefit from business intelligence.

The process of business intelligence can be divided into four stages:

1. Data gathering
2. Data cleaning and standardization
3. Analysis
4. Reporting and visualizations

Generally, BI tools are more effective when they combine internal and external datasets. For example, one of the most popular reporting tools — Google Analytics — reports mainly on internal data, while Google Data Studio is able to import data from multiple platforms and then perform analysis on it. This provides added context that Analytics lacks, giving a holistic view of the company’s performance against the industry.
business intelligence

What are BI/Monitoring/Logging Tools?

Logging tools aim to facilitate the generation, transmission, analysis, and storage of log data produced by applications and infrastructure.

Application performance monitoring (APM) tools then use that log data to track various systems, such as servers, networks, databases, and websites, in order to monitor performance, stay ahead of any potential issues, and ensure that users can access the system.

Business intelligence (BI) tools take logging and monitoring one step further, helping enterprises to analyze and visualize data in order to make better business decisions. The data is commonly collected into a data warehouse or data mart, where it can be organized and presented in historical, current, and predictive views. BI tools are used to increase operational efficiency, identify new revenue potential, spot market trends and support business health planning.

Predictive analytics, which analyzes past events to forecast future business trends, can be considered the next stage of business intelligence.

When considering what type of platform will fit best within you organization, you should consider whether you want a plug-and-play tool that serves as a comprehensive one-stop shop for BI (such as Birst), or something that focuses solely on dashboarding and visualization (like Tableau). It depends on your strategy and how data-driven your organization already is.

Typically, key features of BI technologies include data and process mining, reporting, benchmarking, descriptive analytics, complex event processing, statistical analysis, data visualization, and visual analysis.

Benefits of Business Intelligence Tools

BI tools give decisionmakers a comprehensive and unified view of their organization’s data. With that view, they can then drive change, eliminate inefficiencies, and quickly adapt to changes. Analysts within the organization can use BI to:

1. Set performance and competitor benchmarks
2. Track market trends
3. Identify opportunities
4. Analyze customer behavior
5. Evaluate performance
6. Optimize operations
7. Forecast profits

The benefits of BI tools include:

1. Faster and more accurate reporting and analysis
Better business decisions
3. Improved data quality
4. Improved employee and customer satisfaction
5. Improved operational efficiency

Business intelligence as a field is still evolving and growing, especially with the emerging potential of AI and ML. As companies strive to innovate, BI tools will play a crucial role in providing the insights necessary to succeed. 

Best BI / Monitoring / Logging Tools

  • FusionReactor APM

    FusionReactor APM

    FusionReactor finds bottlenecks in your code and database to make Java or ColdFusion applications run more efficiently. The integrated debugger helps find bugs and alleviate technical debt. FusionReactor also monitors apps and databases so that when an error fires, the automatic root cause analysis will trigger and send details of where the error occurred.

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  • PRTG Network Monitor

    PRTG Network Monitor

    PRTG monitors all of the systems, devices, traffic, and applications of your IT infrastructure using technologies like SNMP (ready to use and custom options), WMI – Windows Performance Counters, and SSH (Linux/Unix and macOS). It provides an alert system that can be configured on email and SMS.

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  • Centreon


    Centreon is an open-source IT monitoring solution based on industry standards. It covers all infrastructure-related issues, including new cloud technologies like AIOps. Centreon also has the feature to monitor service with different angles, like service on the machine/port/result of a request, and supports cloud augmented architecture.

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  • Netreo


    Netreo is an IT Operations full-stack monitoring and AIOps company. They provide a platform for performance and availability monitoring for large enterprise networks, infrastructure, applications, and business services. The auto-refresh functionality is useful when you want to keep a window or tab open, but not worry about missing something. It also has a feature for configuration backup and auto incident resolution.

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  • LogicMonitor


    LogicMonitor possesses an inbuilt AI to detect anomalies and alert you on any range of issues. It monitors applications performance, website metrics, and advanced statistics, as well as the hardware that underlies those services, enabling the development of custom collectors to monitor specific company KPIs.

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  • solarwinds pingdom


    Pingdom’s website monitoring platform enables you to monitor your website’s availability and performance with features like uptime monitoring, real user monitoring, synthetic interaction testing, page speed monitoring, alerting, and root cause analysis. It also offers a popular free tool, the Pingdom Website Speed Test, which can be used to test your website or a competitor’s website for load time, page size, and performance in general. Pingdom was acquired by SolarWinds in 2014.

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  • Nagios Logo


    Nagios provides enterprise-class open source monitoring including data gathering, data archiving, dashboards, and alerting for systems, networks, and infrastructure. Its products include Nagios XI for server and network monitoring, Nagios Log Server for centralized log management, Nagios Network Analyzer for netflow analysis, and Nagios Fusion for a centralized view of monitoring infrastructure.

    Originally released in 2002, Nagios is one of the older monitoring tools still available today. Its strengths lie in its scalability for simple and static setups, easy to understand plugin architecture, and deep ecosystem of plugins for extending functionality. It also has a number of popular direct alternatives including Check_MK, which began life as a Nagios extension, and Icinga, a Nagios fork.

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  • Keen

    Keen IO

    Keen IO is a platform built for developers to ship custom user-facing metrics. It can collect, store, enrich, and then send data to systems like Amazon S3.

    Similar to Mixpanel and Kissmetrics, Keen IO provides a code snippet to put in your application, website, or server, at which point it begins recording event data like clicks and conversions. Keen IO has a cloud database that stores that event data, analytics APIs that can run counts, sums, funnels, and more, and visualization tools that allow you to chart and display your data in dashboards.



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  • Opsgenie


    Opsgenie by Atlassian is a cloud-based incident management platform for operating always-on services. It provides reliable alerts, on-call schedule management, and escalations. In terms of standout features, it has a quiet hours feature that lets you disable alerts, as well as a heartbeats feature that generates notifications if scheduled jobs don’t check in within the allotted timeframe. OpsGenie has a friendly UI that’s easy to use, as well as competitive pricing.

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  • Elastic Beats


    Beats are lightweight data shippers that can be installed as agents on your servers to send specific types of operational data to Elasticsearch. Beats have a small footprint and use fewer system resources than Logstash. Elastic provides Beats for capturing audit data, log files, availability, metrics, network traffic, and Windows event logs. Beats can also be created and shared with the open source community.

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  • Moogsoft


    Moogsoft provides Algorithmic IT Operations (AIOps) solutions that streamline IT incident resolution. Features include noise reduction, agile workflows, event clustering and correlation, and root cause analysis.

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  • PagerDuty


    PagerDuty is an incident management platform for IT departments that provides reliable incident notifications via email, push, SMS, and phone, as well as automatic escalations, on-call scheduling, and other functionality to help teams detect and fix infrastructure problems quickly.

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